Guillermo Ordonez

Guillermo Ordonez
  • Full Professor of Penn Economics
  • Professor of Finance

Contact Information

  • office Address:

    3rd Floor Vance Hall
    3733 Spruce Street
    Philadelphia, PA 19104

Knowledge at Wharton

How Data Privacy Concerns Impact Firm Performance

Most of the data that mobile apps collect are used for non-essential purposes like third-party advertising, a new study finds.Read More

Knowledge @ Wharton - 12/5/2023
Using Consumer Behavior Analysis to Predict Shopping Habits | Peter Fader

Professor Peter Fader explains why it's so important for retailers to build strong customer relationships.Read More

Knowledge @ Wharton - 12/5/2023
How Much Can AI Improve Human Performance?

AI training enhances strategic skills, especially in lower-skilled individuals. But research shows it isn’t a perfect substitute for human training partners.Read More

Knowledge @ Wharton - 12/4/2023